Michael Kleiner, Public Relations and Communications

Hi, I'm Michael Kleiner,

Michael Kleiner's Bio:

Just by our name -- Michael Kleiner Public Relations and Web Site Design -- you can see how we believe public relations and web sites are integrated and integral parts of your business. We provide one-stop shopping, keeping your professional image and brand identity consistent.. We work primarily with authors, small businesses and excel in milestone and special events publicity with an excellent record in media placement. Michael Kleiner is an award-winning author himself, of a memoir, Beyond the Cold: An American's Warm Portrait of Norway, so he brings his experience and reputation in PR and being an author to the table. We offer blogs to e-mail marketing to e-commerce options to web sites formatted for mobile devices and more. And all priced not to break your budget. Public relations and promotions are not a cookie-cutter field. It takes creativity, imagination and thinking outside the box to know what angle will interest which reporters, whom to target, and what cross-promotions can be utilized. Research and marketing plans are utilized. We strive to live up to our tagline: "Making the Unknown Known." Specialties: "Out-of-the box" ideas, public relations strategies, press releases that gain attention and placement Marketing plans Researches best media possibilities Special events, national campaigns a specialty Web sites with content and thematic graphics Affordable rates and services including domain registration, hosting, blogcasts, e-mail marketing, e-commerce, traffic stats, web sites for mobile devices "Making the Unknown Known" 2003 The Communicators Award of Excellence in Feature Writing

Michael Kleiner's Experience:

Freelance Writer at NewsWorks.org
July 2013 - Present | Philadelphia, PA
Write about businesses making a difference for community news site powered by Philadelphia's public radio and TV stations.
Writer at BlogMutt,
March 2013 - Present
Writes blogs for BlogMutt customers
Contributing writer at Mt. Airy Patch.com,
2011 - Present
Contributing writer to community online news site.
Public Relations and Web Site Designer at Author Michael J. Oswald
2011 - Present
Promotion and web site for his book, Serious Stories for Children: Special People.
Presenter/Author, Panel discussion: From Networking to Marketing: Authors Helping Authors at Infinity Publishing Company
2007 - Present
Played a lead role in development of an Infinity Publishing Company Authors Community, authors helping other authors. This led to a panel at the publisher's annual conference, From Networking to Marketing: Authors Helping Authors, with fellow authors Lois W. Stern, Susan C. Haley, Donna Jaske, Jerry Simmons, former VP at Time-Warner Books, and moderated by well-known editor, Melanie Rigney.
Public Relations and Web Site Designer at Author, Michael Kleiner, Beyond the Cold: An American's Warm Portrait of Norway
2006 - Present
Arranging appearances; media relations; contacting Norwegian-American organizations that might be interested in selling the book. Designed and maintain web site. Invited to the 2008 Norwegian Fall Festival in Minot, ND, the largest Scandinavian festival in North America. Blogged daily accounts, posted video, still photos. Awards: First Prize, 2009 Beach Book Festival; Honorable Mention, 2009 Nashville, New England, Los Angeles, London, Do It Yourself Book Festivals; 2010 The Authors Show 50 Great Writers You Should Be Reading.
Public Relations and Web Site Designer at Author Lois Young-Tulin, Ph.D.
2001 - Present
Assisting in the promotion of her books through publicity, arranging appearances and designing web sites for her three books: Sophie and Me: Some of These Days (2001); The Granny Nanny: A Guidebook for Modern Grandmothers (2005) and The Ghost of Leon Trotsky (2008). Coverage has included local, regional and national media.
Public Relations and Web Site Designer at Sholom Aleichem Club
2000 - Present
Publicizes organization's monthly meetings, which includes distribution to almost 15 media outlets. Also designed and maintains web site. Sholom Aleichem Club 50th anniversary (2004). The main event was a banquet for members and guests so promotion concentrated on articles about the history of the Club with local angles. Coverage included community, mainstream and Jewish media. Sholom Aleichem Club 45th anniversary (2000). The main events were two performances by an outside entertainer. Coverage in 12 of 16 media outlets.
Web Site Designer at Web Sites (can be viewed at http://www.kleinerprweb.com/websites.htm)
1999 - Present
Michael Kleiner Public Relations and Web Design; Michael Kleiner: Beyond the Cold: An American's Warm Portrait of Norway; Author Michael J. Oswald: Serious Stories for Children: Special People; Joseph Pisoni: MJS Petsitting; Sholom Aleichem Club; Author Lois Young-Tulin: Sophie and Me; The Granny Nanny Guidebook, The Ghost of Leon Trotsky; Joyce Logistics; Levy Photographers; Mt. Airy Business Association (original); Trolley Car Diner (original); Cresheim Cottage Cafe; The Business Center for Entrepreneurship and Social Enterprise (original); Mt. Airy Violins and Bows (original); Harvey Stern Antique Lighting; Photographers Two; The Greeting Card Man; Jewish Life in Mt. Airy; Author Jim O. Rogers: The Rock and the Kangaroos; Janice L. Booker Literary Lectures; Fran Kleiner; West Mt. Airy Neighbors (original)
Public Relations and Web Site Designer at Singer Fran Kleiner
1999 - Present
Publicity for her CD of Yiddish and Jewish music and development and maintenance of a web site. Media coverage included various Internet sites.
Public Relations at JAE Enterprises, Inc.
February 2008 - February 2009
Promoted the awarding of a Federal grant to JAE to serve as intermediary to assist non-profit organizations in the state of New Jersey and support to organizations providing services to the City of Camden.
Public Relations at The Business Center for Entrepreneurship & Social Enterprise
2006 - 2008
Promoted this Northwest Philadelphia business incubator's Urban Youth Entrepreneurial program in middle- and high schools by writing articles for newspapers.
Public Relations at Client: TCON Expressions Anime Convention
2007 - November 2007
Promoted the first animé convention ever in Philadelphia and the first ever produced by an African-American owned company. It was held at the Pennsylvania Convention Center and the weekend event drew several thousand. TCON Expressions billed the event as a response to the epidemic of youth violence in Philadelphia and elsewhere by redirecting energies into artistic expression and fun. Sent out more than 120 press releases, some to national outlets. Coverage included Philadelphia Business Journal, local, community, African-American and animé specific media.
Marketing Plan at Robert J. Kleiner, Ph.D.,
2003 - 2007
Researched, prepared and wrote marketing proposals for Dr. Kleiner's (Elkins Park, PA) two-volume book about social scientist, Dr. Kurt Lewin, and book he co-wrote on community mental health with researchers in Norway, United States, Ghana and Nigeria.
Writer at Mt. Airy USA
January 2003 - December 2006
Wrote profiles of local businesses for the community development corporation's monthly bulletin, Avenue Merchant.
Public Relations at Author Eva Etzioni-Halevy (Israel)
November 2005 - February 2006
Contacted in late October 2005 through the Internet to handle publicity for her 14-engagement U.S. tour around her book, The Song of Hannah. The tour was scheduled for November and early December. Coverage received in media in all cities she appeared. Returned in February, 2006 for appearances in New York, New Jersey and Philadelphia.
Web Site Designer at Mt. Airy Business Association (original)
2001 - 2005
Public Relations and Web Site Designer at Author Dr. Jim O. Rogers (Nocono, TX)
2002 - 2003
Media publicity and designed web site for his novel, The Rock and the Kangaroos.
Public Relations at WHYY-TV
February 2002 - March 2002
Assisted with publicity for the public television station's special events programming during its fund raising drive.
Public Relations and Web Site Designer at Mt. Airy Learning Tree 20th Anniversary
2000 - 2001
Publicity for the anniversary. Designed their original web site.
Public Relations at Philadelphia Chapter Workmen's Circle 100th Anniversary
2000 - 2000
Publicity for the anniversary of the Jewish cultural and social action organization.
Public Relations and Web Site Designer at West Mt. Airy Neighbors 40th Anniversary
1999 - 2000
Promoted two major anniversary events as well as general news about the community organization. Designed WMAN's original web site.
Director of Communications at Abington Friends School
September 1995 - June 1998
In addition to general publicity, also responsible for attaining visibility for The Josephine Muller Gallery on campus, the 1997 and 1998 Camp Fairs, 1995, 1996 and 1997 Craft Shows and Book Fairs, and 1998 Auction. Produced a monthly newsletter and handled advertising. The highlight at AFS was the year-long 300th anniversary celebration in 1996-97, where the challenge was to continually obtain publicity for the multitude of special events commemorating the anniversary. Obtained letters of recognition from President Bill Clinton, Vice-President Al Gore, Governor Tom Ridge, Senators Arlen Specter and Rick Santorum, U.S. Rep. Jon Fox, Philadelphia Mayor Ed Rendell, State Reps. Ellen Bard and Lawrence Curry and State Sen. Stewart Greenleaf. Worked cooperatively with the Jenkintown Times-Chronicle to produce a special supplement on the 300th anniversary, and coordinated AFS' involvement in The Record's "Create An Advertisement supplement," where junior and senior art students created ads promoting the anniversary party. Winners had their artwork published in the special issue. By the end of his time at AFS, the School had been featured on the front page of the three local papers 34 times and attained its highest enrollment.
Graduate Assistant/Writer, Editor at Temple Univeristy
September 1994 - August 1995
1993-1995 Pursued Ed.M in Educational Media from Temple University. Served as graduate assistant in College of Health, Physical Education, Recreation and Dance, writing for College publications. Produced multi-projector slide show about the history of HPERD at the University in celebration of the College's 20th Anniversary.
Director of Sports Information at Philadelphia College of Textiles & Science
September 1986 - May 1992
Promoted 18 intercollegiate men's and women's teams. Writing and brochures received recognition from the College Sports Information Directors of America. Major accomplishments were the national public relations campaigns highlighting men's basketball coach Herb Magee's quest for his 400th (in 1987-88) and 500th (1991-92) career victories, which received local and national coverage. Played a major role in developing Herb Magee Nights, which followed these campaigns.
Sportswriter at Montgomery Newspapers
September 1982 - August 1986
Covered high school girls' sports. Highly respected in the community. Also wrote features about local athletes who were playing in college, and covered semi-pro baseball and some professional sports. The sports sections received national awards.
Writer at Medical College of Pennsylvania and Hospital
January 1981 - August 1982
Wrote for monthly and quarterly publications at Medical College of Pennsylvania and Hospital.

Michael Kleiner's Education:

Temple University
1993 – 1995
Ed.M.
Concentration: Educational Media
International Summer School at the University of Oslo (UiO)
1992 – 1992
Certificate
Concentration: Norwegian Language
Activities: Lived in Norway for a year with his family at age 11, attending a Norwegian school, learning the language, new sports and new culture. After returning as an adult, Michael decided he wanted to become more proficient in Norwegian. The Summer School brought 500 students (of college age to senior citizens) from 70 countries for a summer of multicultural experience and education. He was asked to be the alumni speaker at the 50th anniversary celebration of the ISS in 1996.
Rutgers, The State University of New Jersey-New Brunswick
1976 – 1980
B.A.
Concentration: Journalism and History
Activities: University newspaper, Daily Targum. Served as Associate Sports Editor in his junior year, and then Sports Editor in his senior year. Responsible for increase in staff and coverage of women's sports. Expanded the paper's Athlete of the Week and Athlete of the Season awards, which his predecessor and he created. There were not separate awards for men and women. The men's lacrosse team presented him with a game ball recognizing his four years covering the team. Worked in Sports Information Office.
Germantown Friends School (8th-12th)
1971 – 1976
Activities: School newspaper, Earthquake, co-founder in 9th grade; Sports Editor senior year. Paper won Columbia University Press Association contest 1974-76. Covered GFS sports for local newspaper, Germantown Courier 1974-76.

Michael Kleiner's Interests & Activities:

Mt. Airy Business Association, 2000-2009; President 2006, 2007 (2 years); Vice President (1); Secretary (5); Board member (9); Co-founded Small Office Home Office group. (2003 Home-Based Business Advocate Award from the U.S. Small Business Administration for Southeastern Pennsylvania, Pennsylvania and Region III (PA, DE, MD, VA, WV, DC)). Involved in process of establishing Mt. Airy as a Business Improvement District (BID). BID Board (2006-2008); Public Relations Society of America--national and Philadelphia chapter (2000-present) and its Independent Practitioners Alliance; Sustainable Business Network of Greater Philadelphia 2008-Present; Planning Committee for SBN's Social Venture Institute (2011, 2012 (panelist), 2013); Jewish Children's Folkshul (student 1967-74; teacher 1984-88; parent 2006-Present; Co-Chair Social Action Committee 4 years, member 7; Congress of Secular Jewish Organizations of North America, Co-founder teen section (1976), young adult component (1980s); participated in organizing several of CSJO's annual conferences; keynote speaker three times; workshop facilitator several times; PR when conference in Philadelphia

Michael Kleiner

Public Relations, Web Site Design, Author, Writer | Public Relations and Communications

Hi, I'm Michael Kleiner,

Michael Kleiner's Bio:

Michael Kleiner's Experience:

Freelance Writer at NewsWorks.org

Writer at BlogMutt,

Contributing writer at Mt. Airy Patch.com,

Public Relations and Web Site Designer at Author Michael J. Oswald

Presenter/Author, Panel discussion: From Networking to Marketing: Authors Helping Authors at Infinity Publishing Company

Public Relations and Web Site Designer at Author, Michael Kleiner, Beyond the Cold: An American's Warm Portrait of Norway

Public Relations and Web Site Designer at Author Lois Young-Tulin, Ph.D.

Public Relations and Web Site Designer at Sholom Aleichem Club

Web Site Designer at Web Sites (can be viewed at http://www.kleinerprweb.com/websites.htm)

Public Relations and Web Site Designer at Singer Fran Kleiner

Public Relations at JAE Enterprises, Inc.

Public Relations at The Business Center for Entrepreneurship & Social Enterprise

Public Relations at Client: TCON Expressions Anime Convention

Marketing Plan at Robert J. Kleiner, Ph.D.,

Writer at Mt. Airy USA

Public Relations at Author Eva Etzioni-Halevy (Israel)

Web Site Designer at Mt. Airy Business Association (original)

Public Relations and Web Site Designer at Author Dr. Jim O. Rogers (Nocono, TX)

Public Relations at WHYY-TV

Public Relations and Web Site Designer at Mt. Airy Learning Tree 20th Anniversary

Public Relations at Philadelphia Chapter Workmen's Circle 100th Anniversary

Public Relations and Web Site Designer at West Mt. Airy Neighbors 40th Anniversary

Director of Communications at Abington Friends School

Graduate Assistant/Writer, Editor at Temple Univeristy

Director of Sports Information at Philadelphia College of Textiles & Science

Sportswriter at Montgomery Newspapers

Writer at Medical College of Pennsylvania and Hospital

Michael Kleiner's Education:

Temple University

International Summer School at the University of Oslo (UiO)

Rutgers, The State University of New Jersey-New Brunswick

Germantown Friends School (8th-12th)

Michael Kleiner's Interests & Activities: